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NORTHPOLE  DESIGN & BRANDING

​​北極品牌設計顧問

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​展場設計

品牌策略

視覺系統建構

Amber's LAB 是以香氛教育、個人 IP 與品牌孵化為核心的香氛創作平台。北極設計參與其 2026 年台北秋季美容保養展,提供從品牌策略、展場空間規劃、視覺設計、參觀動線、商品陳列到香氛包裝與行銷輔銷物的整合設計服務。

本次展場以「綻放」為核心概念,運用花朵從含苞到盛開的意象,象徵香氛創作者從個人想法、品牌建立、產品開發到市場實踐的成長歷程。展場以 Amber 的大型人物形象作為視覺中心,強化創辦人個人 IP 與香氛專業的連結,並透過整體空間配置,建立清楚的品牌識別與參觀體驗。

展區包含 Podcast 簽約區、產品展示區、結帳區及學員品牌成果展示區,讓參觀者能夠理解 Amber's LAB 的品牌理念、教育系統與實際成果,同時為學員品牌提供商品展示及銷售機會。

北極設計透過品牌策略與展場設計的整合,將原本分散的品牌內容、人物形象與商品展示轉化為具有一致性與商業目的的展覽體驗,讓展覽不只是產品陳列,更成為品牌溝通、成果展示與市場接觸的平台。

Amber's LAB is a fragrance education and brand development platform centered on personal branding, creative education, and fragrance entrepreneurship.

For the 2026 Taipei Autumn Beauty Expo, North Pole Design provided integrated brand strategy and exhibition design services, encompassing spatial planning, visual identity applications, visitor circulation, product display, fragrance packaging, and marketing materials.

Inspired by the concept of "Blooming," the exhibition used floral imagery to represent the journey of fragrance creators—from initial inspiration and brand development to product creation and market introduction. A large-scale portrait of Amber served as the visual centerpiece, strengthening the connection between her personal brand and professional expertise in the fragrance industry.

The exhibition featured dedicated areas for podcast partnerships, product showcases, checkout services, and student brand presentations. This spatial arrangement allowed visitors to understand the philosophy, educational framework, and achievements of Amber's LAB while providing emerging fragrance brands with opportunities for product exposure and sales.

Through the integration of brand strategy, exhibition design, and commercial considerations, North Pole Design transformed diverse brand messages, personal identity, and product presentations into a cohesive exhibition experience—creating a platform for brand communication, creative achievement, and meaningful market engagement.

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