北極設計


品牌創立
品牌策略
視覺系統建構
小茶栽堂為北極設計創辦人創立之茶品牌,從品牌概念、產品結構到整體視覺系統,皆於品牌初期即完整規劃與建構。
榮獲世界三大設計獎,收錄教育部國中藝術與人文教科書,以實際市場操作,將品牌定位、產品開發、包裝設計與行銷思維整合,使品牌得以在高度競爭的市場中,建立清楚且具延展性的品牌輪廓。
Zenique is a tea brand founded by the founder of Northpole Design. From brand concept and product structure to the overall visual system, all aspects were comprehensively planned and established at the brand’s early stage.
The brand has received three major international design awards and has been included in junior high school Art and Humanities textbooks published by Ministry of Education. Through real market practice, it integrates brand positioning, product development, packaging design, and marketing thinking, enabling the brand to establish a clear and extensible identity within a highly competitive market.





































